CLAIMS

Direct Repair Relationships

Obtaining a direct repair program is usually the most favored approach for collision repair facilities. It is a perceived stream of business without effort. Direct repair business is a codependency (shop - insurance) opportunity that is high risk but important. With the only differentiation being price, this opportunity is diminishing in overall attractiveness. Consumers are less likely to listen to insurance companies in today’s market.

Claims Relationship Development

Building relationships with local claims personnel requires a professionally designed business approach with design solutions (SOP) for each insurance company that is a target. Developing relationships with claims executives is time consuming and requires a considerable amount of business savvy in dealing with corporate protocols, politics        and overall business rhetoric. Opportunities are much more favorable with a network of facilities.

Marketing for the

Collision Industry